In the current article authors analyze the conditions for the production of different versions of sociological education in terms of sociology of knowledge. They focus on national educational standards and their impact on curriculum development at the regional level. Authors use empirical data to introduce two types of strategies of creating curricula: the globalizational and localizational strategy. The most important factors which determine strategy choice are disciplinary affiliation of founders of a sociological department, professional communication and method of distribution of publications of the faculty.